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:: "fuzzy romance and brutal terror" : apparently, I can get behind that ::
28th-Apr-2008 09:03 pm
Misc - paper butterflies
So I was just going to check my flist quickly before I settled in to write a bit, but in Neil Gaiman's latest post, he'd added some widgets for his Last.fm account. And I've never bothered to pay attention to that site before, but the fact that one of his most frequently-listened-to songs right now was by Brenda Kahn made me check it out. And I ended up signing up for an account. And...man, talk about something that could completely suck away hours of my life.

I've been testing it, playing really obscure bands in Winamp to see if it can identify them. Jetenderpaul, a Kansas City band that hasn't made a record since 2002? Check. Jale, a Canadian group that I think broke up before the turn of the century? Check. The ultimate test: Gone Daddy Finch, a Toledo band that we loved in college 15 years ago? CHECK. I'm freakin' impressed. (And in a weird moment, one of the top listeners for GDF is a guy who lived in my dorm who used to write and perform his own songs. I need to get a tape deck that will connect to a computer to allow me to make MP3s of the stuff he did. The politically active part of my flist would enjoy "New World Order Limosine" in particular - but I digress.)

My flist is so filled with Moonlight posts right now that I feel like I need to post SOMETHING related to Heroes fandom. So...here is something. 

A few days ago, I left a perfectly innocent comment on a perfectly innocent post in aurilly ’s LJ. Here is what I said:

Oh dear sweet Jesus on a stick...this is hilarious. Though it's probably sick that the moment where I laughed hardest was when Micah unexpectedly popped up to remind everyone that he's an orphan now, thankyouverymuch.

Also? This:
Mohinder: Why don’t you come live with me? I’ll never have to worry about Sylar offing you. We can be clueless and loved by a small but passionate subsection of the fandom together
...is totally my new email signature, even though no one I know in real life will ever get it.

And she replied back with a perfectly innocent reply that said:

I wish the writers understood the tiny but very loyal following Lyle has and increased his role. He's like the Boba Fett of Heroes... a tertiary character with an inappropriate following (I actually don't understand the fuss about Boba Fett; I'm personally a Wedge Antilles fangirl). 

Now. I glance over from the email that contains all this text, to the Google Ads sidebar. You know how Gmail stores info about emails that all its users receive and send, and displays ads based on words that appear in the email you're currently viewing? The first ad on the sidebar is this:

...which makes perfectly innocent sense, since Boba Fett was name-dropped explicitly in the email. (Boba Fett always reminds me of the poker game episode of NewsRadio, by the way...but I digress.)

However, the second ad on the sidebar is this:

And the third ad on the sidebar is this:

Now, this third ad is actually a link to a site about the guitarist Slash. However, there clearly isn’t any reference in the email text that would lead to keywords like “guitar” or “rock” or even “Chinese Democracy is totally Axl’s fault, not mine, so quit asking me what I think about it”, that might lead Google Ads to think I wanted to buy some heavy metal merchandise.

So, after re-reading my and aurilly ’s perfectly innocent comments, I can only conclude that so many Gmail users have sent emails including the terms “Sylar”, “Mohinder”, and “slash”, that whenever Google Ads sees the characters' names appear in an email, it now just automatically pulls up ads involving “slash”.

I blame Jeph Loeb. 

29th-Apr-2008 02:42 am (UTC)
OMG. That is friggin' hilarious.
29th-Apr-2008 02:59 am (UTC)
I am so thankful that no one else was around when I saw this, because I just stared open-mouthed for about 10 seconds, and then went into total cackling hysterics. I mean...WOW.
29th-Apr-2008 03:03 am (UTC)
Apparently, the advertising world isn't one to overlook the Mylar community XD
29th-Apr-2008 03:20 am (UTC)
29th-Apr-2008 03:00 am (UTC)
Lol, I love blaming Jeph Loeb for stuff like this, he is so awesome:) I love watching the Mylar pop up everywhere.
29th-Apr-2008 03:16 am (UTC)
It totally amazed me. I suppose it shouldn't, since they are quite, quite nice together...

It is TOTALLY Jeph Loeb's fault. He wrote both "Unexpected" and "Powerless". It is all his fault that the two of them became totally irresistable... ;0)
29th-Apr-2008 03:01 am (UTC)
Bahahahaha! OH MY GOD. You have to be right! I had to back and read our 100% innocent posts to remember that we didn't actually use the word 'slash' in there. I even looked up yaoi just now, and it means slash (I'm sure you already knew this, but it blew my mind). Even thought the actual slash ad was for something else, the Google algorithm still knows that Mohinder + Sylar = male/male romantic pairings that women dig.

I both blame and love Jeph Loeb for so much. I personally think that maybe David Anders just read his line in Powerless, and Loeb was like, "Do it again and put a little pause there. Between the 'more than a friend' and the next line. Right good. That's a wrap."

Wow. That just made my evening. Thank you. :)
29th-Apr-2008 03:12 am (UTC)
SRSLY. It was a perfectly innocent conversation that didn't even have a hint of sexual commentary about it! And yet Gmail still decided that its best bet was to assume that there was, um, subtext there.

Actually, I just learned what yaoi meant a few weeks ago. But then, I really truly am not a slasher at heart. It's just...those two. And Gmail clearly agrees with me... ;0)

Jeph Loeb just amazes me. I realize that he only wrote it, he wasn't the one who made the directing choices or acting choices. But...my God, he wrote it, he provided the nucleus of it. I actually made some very delicate comments about "Powerless" to a friend's boyfriend who's a big comic geek, and he said, "...Haven't you read his Batman stuff? If you had, you wouldn't be so surprised that he might write two male characters that way..."
29th-Apr-2008 03:18 am (UTC)
Jeph is the biggest reason why I started shipping Batman and Superman again, his stuff is so slashy and awesome:)
29th-Apr-2008 03:22 am (UTC)
He gave me Batman: Dark Victory and keeps asking if I've read it yet. I really need to...
29th-Apr-2008 03:32 am (UTC)
Oh, I thought he directed it, too. But STILL. As you say, he wrote it. Ridiculous. Someone actually sat down and wrote that utterly blatant Hiro/Adam dialogue and the preposterous Mylar scenes. Now I wonder what this Batman business is all about... I can't quite care, though, because like you, I'm not actually a slasher. It's just these two... and a couple of other things on Heroes that make me giggle.

I'm jealous that you have someone you can make even delicate comments to. I only have two friends who watch Heroes. They both think Mohinder is a worthless idiot whom I only like because he's hot, and that the sun shines out of Bennet's ass. They saw Mylar around the same time I did, but never want to talk about it. It upsets them. They upset me.

Another funny story? (I'm bored with my homework, so being chatty; sorry). I met NBC execs a few weeks ago. They told us that they discovered recently that in just one week, three of the murderers on different shows turned out to be gay. They thought it was a huge problem. There should be equal opportunity murderers, they said. Agreed. They're working to make sure that doesn't happen again. But all I could think of was, "But Heroes isn't even on right now..." That is how ingrained the Mylar is. Oy.
29th-Apr-2008 04:25 am (UTC)
I had ONE friend who watched Heroes, and we didn't even realize that we were both watching it till after the first season finished airing. So after the first season came out on DVD, I embarked on a campaign...and by the time the second season started airing, 8 of the 11 people who I forced to watch the DVDs, had become massive fans.

Of course, of those 8, 3 hated the second season so much they refuse to watch the show any more and were rather snotty with me for "making us think the show was worth watching", 2 more have said they will only watch the third season if I watch the first few eps and then tell them it's worth watching again, and the other 3 agree with me ("I'll watch the third season, but if it doesn't improve quickly...").

I really don't understand how someone can look at Mohinder and think he's a worthless idiot. I admit I didn't get into him until he outfoxed Sylar in "Parasite", but he's proven himself to be the equal of just about anyone on the show, even the powered characters. I suppose as a Sylar fan, I'm more likely than the average fan to say that people need to accept their favorites have flaws, but still...I can't understand the Bennet hero-worship. I mean, come ON. If Claire had been as ordinary as Lyle, Bennet would still be bagging-and-tagging other specials. West is Claire's age, and Bennet had no problem with hypocritically subjecting him to captivity and tests and terror while wanting to protect pwecious widdle Cwaire-Bear from all that. I'm not saying people should hate him, but...one has to admit that almost all of his actions have been selfishly motivated. And it's always bothered me that more people didn't get angry when he silently admitted that he considered Mohinder expendable. I don't understand why people apparently thought that Mohinder should want to sacrifice himself for Bennet's kid!!! I don't agree with all of Mohinder's actions, but I do believe he always tried to do the right thing. Bennet, on the other hand, just tried to save his own skin.

But all I could think of was, "But Heroes isn't even on right now..."
HA HA HA HA HA!!!! Though to be honest, I still agree with whoever it was who said they think of Sylar as being "asexual, with Mohinder tendencies". I wouldn't use the word "gay" to describe him, but yet, the fixation on Mohinder is so blatant...
29th-Apr-2008 06:53 am (UTC)
I only started to really care deeply about Mohinder when he met Sylar, because my panic at the sudden threat of him getting killed made me realize how much I valued his presence onscreen. And then he outfoxed Sylar, and I was in love. Anyway, regarding Bennet, I guess at the end of the day, people relate more to the character they wish they could be like rather than the POV character they actually are like. I don't get the Bennet worship either. I thought at the end of season 1 that he would be among my favorites, but he was motivated solely by selfish and irrational motives in all of season 2. For the fall, I want him to get written the way Mohinder often got written in season 2, just for a change. I never got over the fact that he willy-nilly mind-wiped Lyle.

I, too, actually think of Sylar as "asexual except for Mohinder", but I guess my mind is like the Google algorithm: it hears "NBC" "murderer" and "gay" and immediately goes, Mylar! :)

Ok. Bed. Crap.
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